YC-backed Playbook wants students to make plans online, hang out offline

TechCrunch | 3/9/2018 | Jordan Crook
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Social planning apps have yet to take the world by storm. A handful of these apps tried and failed years ago, and even Swarm decided to ditch that methodology and focus on location logging.

But a new Y Combinator-backed company seems to be picking up traction. And shockingly enough, the winning ingredient seems to be location! Location! Location!

Startup - Playbook - Focus - People - Fact

The startup is called Playbook, and its main focus is to let you see what people around you are doing so you can join them offline. In fact, the company doesn’t want you to spend much time in the app at all. But what differentiates Playbook most is that the app is focused on college campuses.

In fact, you might see some similarities between Playbook and another social app’s runaway success. Just like Facebook, the Playbook founders (Luke Heine, Raphael Rouvinov, and Sean Sullivan) attended Harvard and Heine originally built the app (then just a simple spreadsheet) to see where his friends would be over the summer. The original premise back in 2014 was that students could travel cheaply during the summer if they knew where there friends would be and could crash on the couch a few nights.

Heine - Website - Summer - Playbook - Service

Eventually, Heine built out a rough website and expanded the Summer Playbook service to thirteen other schools while still attending Harvard, during which time he met Rouvinov.

In 2016, Heine and Rouvinov rebuilt the site...
(Excerpt) Read more at: TechCrunch
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