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Deborah Block is a senior manager of earned media at Libris, a cloud-based digital asset management platform that works with clients such as the Women's March Chicago, Delta, and Chick-fil-A, to digitally store and manage photographs and video footage.
Block recently spoke with Sarah Matheson, a documentary photographer and digital asset management strategist for Women's March Chicago.
Matheson - Team - Clock - Women - March
Matheson and her team worked around the clock to insure that the 2018 Women's March Chicago was properly documented and publicized — sharing over 1,500 photos from the march on social media within the first five hours.
"To learn from history, you must learn from the photos," said Sarah Matheson, a documentary photographer and volunteer digital asset management strategist for Women's March Chicago.
Today - Organization - Voices - Women - City
Today, the organization is determined to raise voices for marginalized women across the city. It's Matheson's job to not only photograph and document every moment, but also to make sure photos and videos are stored properly and safely so that history is preserved.
"The important thing that photos do is it validates a community," said Matheson. "It validates how they feel, it validates their personal views and their values. It allows them to have a credibility within themselves, but also on a grander scale. It makes it real."
Day - Women - March - Chicago - January
No day was more important to capture than the Women's March on Chicago this January. 300,000 activists packed into just eight city blocks, exceeding the 2017 crowd by tens of thousands.
"The energy was palpable," said Matheson. "People of all backgrounds rallied around the women's issues they cared most deeply about. Immigrants' rights. LGBTQ rights. Voting rights. Reproductive rights. Environmental rights. And it was our team's job to capture the emotion of it all."
Matheson - Team - Photographers - Videographers - Images
Matheson and her team of more than 50 photographers and videographers went on to create over 30,000 images. In just five hours, they shared 1,500 photos...
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