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Presentation literacy is a superpower and can be learned.
One of the most inspiring sections in TED Talks: The Official TED Guide to Public Speaking, is where Chris Anderson expands upon the power of the spoken word over the written word:
Done - Right - Talk - Room - Audience
Done right, a talk can electrify a room and transform an audience’s worldview. Done right, a talk is more powerful than anything in written form. Writing gives us the words. Speaking brings with it a whole new toolbox. When we peer into a speaker’s eyes; listen to the tone of her voice; sense her vulnerability, her intelligence, her passion, we are tapping into unconscious skills that have been fine-tuned over hundreds of thousands of years. Skills that can galvanize, empower, inspire.
Like me, you’re probably saying, “Yes, that’s true for a few speakers who have exceptional gifts, but that will never be me.” But Chris Anderson insists that public speaking skills are teachable, “that there’s a new superpower that anyone, young or old, can benefit from. It’s called presentation literacy.”
Novel - Name - Idea - Teaching - Rhetoric
Novel name, but not a novel idea, as the teaching of rhetoric was one of the basics of first century education, leading Anderson to advocate for a “Fourth R” to supplement reading, ‘riting, and ‘rithmetic in our schools....
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