VMware expands hybrid cloud strategy with series of announcements at VMworld

TechCrunch | 8/28/2017 | Ron Miller
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VMware, the company that gave rise to the virtual machine concept in the enterprise data center, announced a series of products and services today at VMworld in Las Vegas that show a company clearly shifting to managing hybrid environments.

The hybrid strategy really began to gain momentum last year when the company forged agreements with the top public cloud vendors including Microsoft, Google and IBM, and most importantly, market leader AWS. This showed that VMware finally understood that the best way forward wasn’t to try and forge its own public cloud product, which it tried and failed, or to fight the public cloud. It was a recognition that most established enterprise companies were probably not going to be all on-prem or all in the public cloud, but a mix of the two for some time into the future.

Today - Announcements - VMworld - Strategy - Offering

Today’s announcements at VMworld are about extending that strategy and offering customers a stack of tools to help manage their hybrid cloud world. The partnerships with the public vendors last year were a big part of laying the groundwork for what they presenting today.

The approach could work, at least for the foreseeable future as the industry shift to cloud computing has happened much more slowly than many (including me) would have anticipated. Companies working in a hybrid world face a myriad of challenges around areas like networking, security and policy management across environments, says Chris Wolf, CTO at VMware, and his company is lining up to help with a set of...
(Excerpt) Read more at: TechCrunch
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