Buzzvil acquires Slidejoy for a lockscreen ad consolidation

TechCrunch | 1/20/2017 | Anthony Ha
jacensolo775 (Posted by) Level 3
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New York City startup Slidejoy has been acquired by South Korean competitor Buzzvil.

Both companies offer a way for Android users to earn rewards in exchange for allowing ads on their lockscreens — in Buzzvil’s case, that’s both through its HoneyScreen consumer app and through its BuzzScreen platform for publishers.

Terms - Slidejoy - Co-founder - CEO - Robert

The financial terms are not being disclosed, but Slidejoy co-founder and CEO Robert Seo told me that the deal involved both cash and stock. Post-acquisition, Seo will serve as CEO for Buzzvil’s subsidiary in the United States. As a combined company, Buzzvil says it will deliver 4 billion ad impressions each month.

Seo added that while some U.S. consumers have been leery of...
(Excerpt) Read more at: TechCrunch
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