Jaguar Land Rover put fake 'virtual eyes' on self-driving cars to try to make humans trust them more

Business Insider | 9/26/2019 | Brittany Chang
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Jaguar Land Rover put "virtual eyes" on its self-driving pods to measure how much trust people have in autonomous vehicles.

The autonomous pods run on a test street set and make direct "eye contact" with pedestrians to signal intent. Engineers then record the trust levels in the 500 test pedestrians before and after "eye contact" is made to discover if people have enough confidence in whether the car will stop for them.

Studies - % - Pedestrians - Cyclists - Vehicles

Studies have shown that 63% of pedestrians and cyclists say they'd feel less safe with autonomous vehicles on the road, according to the automakers. Jaguar Land Rover hopes that the research will provide insight into how...
(Excerpt) Read more at: Business Insider
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