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In the flurry of all the news about Disney’s upcoming streaming service Disney+ out of D23, something pretty major got lost in the shuffle: how the episodes will be released. While Netflix made popular the “binge model” in which all episodes of a season are released at once, available to watch as quickly as possible, it appears Disney+ will be taking a more traditional approach to its content rollout.
Per TVLine, episodes of shows released on Disney+ will be released on a weekly basis, instead of releasing all episodes of a season at once. That means the live-action Star Wars series The Mandalorian, the mockumentary High School Musical: The Musical: The Series, and the Marvel show Loki will be rolling out just one new episode a week when those series debut.
Netflix - Competitors - Binge - Model - Hulu
This is somewhat surprising given that most of Netflix’s competitors follow a binge model, although Hulu splits the difference by releasing three episodes at once and then going weekly after that. But as the volume of new content has increased exponentially in the years since House of Cards debuted on Netflix and changed everything, it’s become a lot harder to carry on a conversation about any TV show that uses this binge model.
If you have the time to watch all of Stranger Things 3 in its first weekend of release, great! But odds are not all of your friends will, and the result is that when you really wanna talk about that Neverending Story moment, you may find yourself alone, forced to keep quiet and waiting on your friends to catch up.
Episodes - Disney+ - Conversation - Shows - Just
By releasing episodes weekly, Disney+ is ensuring that the conversation surrounding these new shows will (hopefully) be louder, larger, and more long-lasting. Just compare Stranger Things 3 to Game of Thrones. With the former, you couldn’t really get into spoilers...
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