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Two days after Facebook reporting growing numbers (even amid its regulatory turmoil), its social media counterpart Twitter today announced its Q2 results. The company made $841 million in overall revenues, up 18% on a year ago; with EPS and net income respectively at $1.43 and $1.1 billion, a huge bump due to a “significant income tax benefit” related to the establishment of a deferred tax asset for corporate structuring for certain geographies, Twitter said. Without that tax benefit, Twitter notes that net income was a more modest $37 million and EPS was $0.05.
Monetizable Daily Active Users — Twitter’s new, preferred audience metric — is now at 139 million, which Twitter says is up 14% on a year ago.
Figures - Revenues - Bit - EPS - Tax
The figures beat on revenues, but missed by quite a bit on EPS (if you remove the one-off tax benefit): Analysts were expecting earnings per share of around $0.19 on revenues of just over $829 million for the quarter. A year ago, Twitter posted an EPS of $0.17 on sales of $710.5 million, and last quarter, the company handily beat analyst expectations on sales of $787 million and diluted EPS of $0.25.
GAAP operating income for the quarter was $76 million, down from $80 million a year ago.
US - Twitter - Revenue - Engine - Company
The US continues to be Twitter’s revenue engine, the company said. It accounted for $455 million of its sales, up 24%, while international revenue was $386 million, up just 12%. Japan continues to be Twitter’s number-two market, up 9% and accounting for $133 million of its overall sales.
Meanwhile, advertising continues to be the most important revenue stream for the company (one reason why mDAUs is now its preferred metric, too). It made $727 million in advertising revenues in Q2, up 21% on a year ago. Twitter noted that video ad formats “continued to show strength,” singling out...
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