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Total box office receipts in Spain fell slightly by 0.5% to $306.2m in the first half of 2019 compared to the same period the year before.
As in other European territories, cinema-going between April and June was much stronger than the first three months of the year. There were various reasons for this in Spain, including the biannual Fiesta del Cine initiative, held between June 3-5, when audiences were able to buy reduced-price tickets ($3.3) at participating cinemas.
Promotion - Result - History - % - Increase
The promotion registered the fourth best result in its 10-year history, a 36.3% increase in admissions compared to the one held last October and 10.8% more than the one held in spring 2018.
Another factor in the April-June bump was the lack of competition for eyeballs and salaries from other entertainment sectors. Last year the football World Cup, which ran from mid-June to mid-July, had a negative impact on cinema admissions in many countries in Europe. Admissions were up 16.9% in June 2019 compared to the same month in 2018.
Third - Performance - Titles - Disney - Quartet
The third was the strong performance of heavyweight titles led by the Disney quartet of Avengers: Endgame, which topped the six-month chart with $32.4m, followed byAladdin ($24.6m), Dumbo ($16.1m), and Toy Story 4 ($14.4m). The studio’s Captain Marvel...
(Excerpt) Read more at: Screen
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