March for Life ad to run ahead of MSNBC Democrat primary debates | 6/26/2019 | Staff
Mireille (Posted by) Level 3
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One of the nation’s leading pro-life activist groups sponsored a commercial that will run ahead of the Democratic presidential primary debate on MSNBC Wednesday night, telling viewers that the party’s platform is far left of the American “consensus” on the abortion issues.

Ad - Consensus - Point - Ad-buy - March

The minute-long ad is titled “Consensus” and is the focal point of the six-figure ad-buy from March for Life Action, the organization which hosts the annual demonstration against abortion attended by thousands in the streets of Washington, D.C. each year.

In addition to the MSNBC advertisement that will run in the 8 p.m. hour ahead of Wednesday night’s debate among 10 candidates, the commercial will also be featured in a number of digital ad placements.

Advertisement - Relies - Polling - Marist - Institute

The advertisement relies on polling conducted by Marist Institute for Public Opinion on behalf of the pro-life Catholic fraternal organization Knights of Columbus.

Over 1,000 people were surveyed across the U.S. in February for the poll, which finds that 8 out of 10 respondents “support restrictions on abortion.”

Ad - Group - Women - American - Consensus

The ad features a diverse group of women stating that the American consensus is that that there should be “real legal limits” to abortion in the U.S.

“America has consensus,” the women asserted. “8 in 10 Americans agree.”

Advertisement - States - Respondents - Abortion - Months

The advertisement states six out of 10 respondents that consider themselves to be “pro-choice” agree that “abortion should happen only during the first three months of pregnancy.”

The commercial uses the poll’s finding to suggest that Democratic politicians who support unrestricted access to abortion are out of touch with the majority of “pro-choice” Americans.

Abortion - Woman - Ad - Right - Birth

“Many of them want abortion legal,” one woman stresses in the ad. “Right up until birth.”

The commercial states that only about 13 percent of people support unrestricted access to abortion.

Politicians - Women

“These pro-choice politicians listen to them, not us,” the women say...
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