BMW says its running ahead of its electrification goals

TechCrunch | 6/25/2019 | Staff
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At its NEXTGen event in Munich, BMW today announced that it is running ahead of schedule in its efforts to offer at least 25 electrified vehicles. Previously, the German luxury car manufacturer was shooting for 2025, but it now says that it will offer these 25 vehicles by 2023.

As BMW’s Klaus Fröhlich stressed at a press event ahead of today’s announcement, BMW will continue to offer a full range of vehicles that span from fully-electric to hybrids and standard combustion-engine powered cars for the foreseeable future. More than half of the 25 vehicles the company is talking about today, though, will be fully electric.

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“We are moving up a gear in the transformation towards sustainable mobility, thereby making our company fit for the future: Over the past two years, we have consistently taken numerous decisions that we are now bringing to the roads,” said BMW CEO Harald Krüger. “By 2021, we will have doubled our sales of electrified vehicles compared with 2019.”

The company expects that its electrified car sales will continue to grow by more than 30 percent per year up to 2025. Indeed, it expects to have sold more than half a billion fully-electric or plug-in hybrids by the end of 2019. That’s a tough goal to achieve, Krüger admitted. He also noted that...
(Excerpt) Read more at: TechCrunch
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