‘Dark Phoenix’ Director Simon Kinberg on Film’s Failures: ‘It Didn’t Connect Enough With Audiences’

IndieWire | 6/15/2019 | Staff
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Simon Kinberg isn’t burying his head in the sand. After debuting his feature filmmaking debut, the critically savaged and drastically underperforming “Dark Phoenix” last week, Kinberg popped up on KCRW’s “The Business” (via EW) to open up about his percevied failures on the X-Men feature.

“It clearly is a movie that didn’t connect with audiences that didn’t see it, it didn’t connect enough with audiences that did see it. So that’s on me,” Kinberg said.

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The film debuted last weekend during the crush of the summer movie-going season, where it pulled in only $33 million in domestic dollars, a far cry from the receipts of recent X-Men features like “X-Men: Apocalypse” and “Logan.” With an estimated $200 million production cost (and that’s before marketing) and uninspiring foreign numbers, the film will likely go down as the franchise’s biggest bust ever.

And that’s to say nothing of the critical response, which walloped it with enough bad reviews to ring in a dismal 23% Rotten rating on Rotten Tomatoes, the lowest rating of any X-Men movie ever.

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Brian d'Arcy James Does It All, from Tony-Winner 'The Ferryman' to 'Dark Phoenix' and 'West Side Story'

During his appearance on “The Business,” Kinberg was honest: there were many issues that contributed to the film’s lackluster reception, from messed-around release dates to the transition from Fox to Disney in the months leading up to its premiere. Still, he remained positive. “I loved making the movie, and I loved the people I...
(Excerpt) Read more at: IndieWire
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