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Audioburst, a startup that uses A.I. technology to extract the best bits from podcasts and talk radio to create new listening experiences, has raised an additional $10 million in strategic funding from Dentsu and Hyundai Motor Company. The new round is focused on helping Audioburst further expand into advertising and in vehicles. It also precedes the company’s planned launch into Japan at the end of 2019.
Dentsu and Hyundai join Audioburst’s other strategic investors, Samsung Ventures, Nippon Broadcasting, and Advanced Media, Inc., and bring the company’s total raise to date to $25 million.
Startup - Today - Ingests - Indexes - Millions
The startup today ingests and indexes millions of audio segments per day then uses A.I. technology — including Automatic Speech Recognition and Natural Language Understanding — to create products like a searchable library of audio, personalized audio feeds and news briefs, notifications, and more.
Through an API, partners can integrate Audioburst’s personalized feeds into their own smart speakers, mobile, in-car infotainment systems, and other products.
Investment - Ad - Agency - Dentsu - Tokyo
The investment from the international ad agency Dentsu, headquartered in Tokyo, will see the company working with Audioburst to create a market for personalized audio in Japan. Brands will leverage the technology to target listeners with more personalized ads, based on an improved understanding of customers’ interests.
“Personalized advertising in the radio space has been limited to-date. In addition, the emergence of voice-activated services and audio content have provided a rapidly growing advertising opportunity for our clients,” noted Hideki Ishibashi, Managing Director of Dentsu...
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