Universal's release of Jordan Peele's Us dominated the domestic box office, not only out-performing the opening weekends for several recent horror hits, but delivering the second largest opening ever for a live-action, original picture, topping the weekend box office with over $70 million. As a result, the 2019 box office continues to improve over the month of March after struggling to begin the year. Overall, this weekend was the third straight to outperform the same weekend last year.
At #1, with an estimated $70.25 million (~49.6% of all tickets sold among the top 12 films), Us topped the weekend box office with the third largest opening of all-time for an R-rated horror film, blowing away 2018's The Nun ($53.8m opening) and placing behind Universal's own Halloween, which opened with $76.2 million last October. The film also decimated the opening for Peele's previous film Get Out, which was a massive hit back in 2017 following a $33.3 million debut. Get Out would go on to gross over $176 million domestically, ranking as the third largest horror film of all-time domestically.
Mind-blowing - Stat - Features - Inside - Out
One mind-blowing stat is to note that while animated features such as Inside Out ($90.4m), Zootopia ($75m), The Incredibles ($70.46m) and Finding Nemo ($70.25m) opened higher, the $70.25 million debut for Us is the largest opening for a live-action, original film since Avatar's $77 million debut back in 2009. On a list dominated by sequels it's not often original content is seen to climb quite so high.
Additionally, Us delivered the largest opening for an original, R-rated film, topping Universal's Ted ($54.4m) not to mention the largest opening for an original horror film, topping A Quiet Place ($50.2m). The performance comes with a "B" CinemaScore, which is a notch below the "A-" for Get Out, but is still a solid audience grade for a...
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