Reddit's Latest Fundraising Round Values Its Users Far Less Than Any Other Social Network

Zero Hedge | 3/1/2019 | Staff
amyc9948amyc9948 (Posted by) Level 3
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The results of Reddit's latest funding round make one thing clear: the site's users are, by far, the least valuable of any social network.

The company's latest funding round, where it raised $300 million, assigned Reddit a valuation of $3 billion, according to a new CNBC article. CNBC had previously reported that the company's annual revenue was over $100 million, and with 330 million MAUs, this assigned an ARPU (average revenue per user) value of about $0.30 to Reddit's users.

Comparison - Facebook - MAUs - Report - ARPU

For comparison, Facebook recently reported 2.32 billion MAUs in its latest public report, which equates to an ARPU of about $7.37 - nearly 25x that of Reddit. Pinterest's estimated ARPU figure, based on a September article by the New York Times, is about $2.80 - a little more...
(Excerpt) Read more at: Zero Hedge
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