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A video showing two Insys salesmen rapping and dancing next to a spray bottle has been shown to a jury during five executive members' racketeering conspiracy trial.
During the five-minute clip, which was first shown at the pharmaceutical company's national sales staff meeting in 2015, the men wear suits, hoodies and sunglasses as they perform.
Video - Way - Sales - Reps - Doctors
The video is said to have been used as a way to encourage sales reps to get doctors to prescribe the company's addictive painkiller Subsys, reports the Boston Globe.
However it was most recently shown to a US District Court jury in Boston in the racketeering conspiracy trial of the company's founder and four executives.
John - N - Kapoor - Founder - Insys
John N. Kapoor, founder of Insys, is one of five on trial for allegedly paying doctors millions of dollars in bribes to get them to prescribe the fentanyl product Subsys.
Under-the-tongue spray Subsys went on the market in 2012, while competing against four other fentanyl products, and was meant to treat cancer patients pain.
Product - Claims - Subsys - Cancer - Pain
The product's website claims that Subsys can help with 'breakthrough cancer pain' within five minutes.
It explains that breakthrough pain happens even when patients are taking pain medicine regularly and that flare ups come quickly, without warning.
Video - Men - 'Insys - Therapeutics - Name
In the video the two men sing: 'Insys Therapeutics, that is our name. We're raising the bar and we're changing the game. To be great it takes a decision, to be better than the competition.'
In the chorus they...
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