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Pluto TV is further extending its movie offering in Britain by launching a streaming platform, Pluto TV Indies, dedicated to independent films, arthouse award-winners, film festival circuit highlights, world cinema, and theatrical documentaries. The company plans to launch an additional Pluto TV World Cinema in the second quarter of 2019.
“At Pluto TV we are devoted to developing the right environment for quality content,” said Olivier Jollet, Pluto TV’s managing director for Europe. “Independent films create worlds filled with boundless energy, provocative exploration, and unencumbered narratives, but often their reach to a wider audience is limited, while film enthusiasts struggle to find offerings customized to their preferences.”
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Pluto TV Indies joins Pluto TV Movies as the second film-only channel on Pluto’s U.K. offering, which launched last October. Pluto says its advertising-funded, free-to-watch model creates a “custom-fit environment for cineastes to discover new favorites and creators to showcase their work.” The upcoming World Cinema channel will be dedicated to films from non-English-speaking markets.
“With our curated channels we are opening unknown doors to clear-cut niches,” Jollet said. “The linear model allows viewers to switch on a channel apt to their mood. This gives content creators an opportunity to showcase their work, as viewers decide by interest...
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