‘Glass’: Five Box Office Takeaways From M. Night Shyamalan’s Thriller

Variety | 1/21/2019 | Rebecca Rubin
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With his fifth No. 1 box office opening, M. Night Shyamalan has plenty to celebrate.

“Glass,” the conclusion to a trilogy that consists of the 2000 cult hit “Unbreakable” and 2016’s box office sensation “Split,” topped the box office last weekend — though its win comes with a few caveats.

James - McAvoy - Role - Split - Bruce

James McAvoy reprised his role from “Split” and Bruce Willis and Samuel L. Jackson returned as their characters from “Unbreakable” in the psychological thriller that now ranks among the best openings ever during the month of January, and the third highest for the Martin Luther King Jr. holiday. “Glass” is expected to earn $47 million in North America during its first four days of release, along with $48.5 million overseas for a global start north of $95 million.

Still, “Glass” came in slightly behind Universal Pictures’ estimates heading into the weekend. But with a budget of $20 million that was put up by Shyamalan himself, the debut of “Glass” is enough for the studio to breathe a sigh of relief after reviews and tracking threw some question marks into the equation.

Takeaways - Weekend - Glass

Here are five takeaways from the opening weekend of “Glass”:

“Glass” had all the ingredients to become a hit. Its $47 million opening weekend is nothing to sneeze at, but industry analysts were initially more bullish, anticipating a four-day debut north of $70 million at the domestic box office alone. The final entry in a series that began with “Unbreakable” and was linked to “Split” in a post credits scene had a lot to live up to. And then came the reviews. Early reactions, most of which griped that “Glass” didn’t live up to expectations, only tempered anticipation and dulled momentum.

M - Night - Shyamalan - Career - Twists

M. Night Shyamalan’s career has had more twists and turns than, well, an M. Night Shyamalan film. After a string of embarrassing misfires such...
(Excerpt) Read more at: Variety
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