Baby will full head of hair stars in new Pantene campaign

Mail Online | 1/12/2019 | Danielle Zoellner For
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A one-year-old baby who has amassed more than 300,000 followers on social media thanks to her luscious hair is now starring in a new Pantene campaign.

Baby Chanco, who lives in Japan, garnered attention from her full head of hair that she has had since she was born in December 2017.

Month - Baby - Chanco - Person - Pantene

This month, Baby Chanco was announced as the youngest person to star in a Pantene Japan campaign to promote acceptance and diversity.

'We went straight to her mother because Chanco's personality and special character matches our image for women we want to support,' Yoshiaki Okura, P&G Japan Hair Care Associate Brand Director, told People.

Chanco - Mother - Mami - Kano - Everyone

Chanco's mother, Mami Kano, saw how much everyone loved her daughter's locks after she shared a picture showing off her full, dark hair.

Her image has since spread around the world with people calling the young girl 'cute' and 'adorable'.

Reaction - Praise - Countries - Mami - People

'I'm so surprised with the reaction, but also very proud of the praise from many countries,' Mami told People.

Besides picturing Chanco for the campaign, Pantene also created a video entitled The Hairy Tales to tell the young girl's story.

Video - Chanco - Drawings - Sketches

In the the video, Chanco is seen surrounded by computerized drawings and sketches.

The voice in the video acting as Chanco explains how...
(Excerpt) Read more at: Mail Online
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