Do YOU share your Netflix password with friends? New AI set to clamp down on account sharing

Mail Online | 1/9/2019 | Cheyenne Macdonald For In Las Vegas
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Sharing your Netflix password could soon be much harder to get away with.

At CES 2019 in Las Vegas, video software provider Synamedia unveiled a creepy new AI-powered system designed to crack down on account sharing.

Firm - Research - Magid - Percent - Millennials

The firm points to recent research from Magid, which found that roughly 26 percent of millennials give out the credentials for video streaming services to other people.

Synamedia’s new AI isn’t just for small-time fee avoiders.

Research - Parks - Associates - Credentials - Losses

Additional research from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenues and $1.2 billion of over-the-top (OTT) revenues.

The company says the system can also be used to track down large-scale for-profit operations to slash the losses.

Synamedia - Credentials - Sharing - Insight - Analytics

Synamedia Credentials Sharing Insight uses behavioral analytics and machine learning to keep tabs on credentials-sharing activity across streaming services.

The system allows the operator to apply specific credentials sharing policies and monitor its subscriber database for any...
(Excerpt) Read more at: Mail Online
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