Kevin Costner’s hit show “Yellowstone” on the Paramount Network put up big numbers during its first season.
The Hollywood Reporter reported the following:
Launch - Paramount - Network - Bag - Success
The launch of Paramount Network has been a mixed bag, to say the least, but it had an unqualified success in Yellowstone. The Kevin Costner-led drama averaged 5 million weekly viewers, second only to The Walking Dead among series on ad-supported cable in 2018.
If the product sucks, then people don’t consume it. When it’s great, people simply can’t get enough. I’m an avid “Yellowstone” viewer, and I’ve probably watched 10 hours of the show in the past week. Again, just can’t enough of Costner as John Dutton and the rest of the family.