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Eric Cowell - the 4-year-old son of music mogul Simon - dressed as his famous father on Tuesday, hilariously impersonating his dad for World Children's Day.
In support of Unicef UK, Simon, 59, and Eric's mum Lauren Silverman, 41, allowed their son to 'make all of the decisions for the day', to honor the occasion, which 'is a day of action for children, by children'.
Eric - Aviator - Sunglasses - Shirt - Jeans
Eric donned black aviator sunglasses, a white open buttoned shirt, baggy jeans and smart black shoes, all topped off with Simon’s signature designer stubble (drawn on with make-up).
Unicef UK is calling upon parents across the country to listen to and champion children’s voices and let them play a key role in decision making by taking part in a #ChildrenTakeover.
Cause - Simon - 'Unicef - World - Children
Fully behind the cause, Simon said: 'Unicef’s World Children’s Day is an inspired idea. I can now talk as a very proud Dad about the joy Eric has brought to my life.
'My dream would be to see him one day running the company I have built. And the most important lesson I have learned is what children teach you. They all have a voice.'
Lauren - 'Every - Child - World - Rights
Lauren added: 'Every child in the world deserves rights and a voice, thankfully today we can celebrate with Eric, and his brother Adam and many children who do have this - but there are...
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The beatings will continue until moral improves.