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Coca-Cola, which started out in 1886 offering a cocaine-infused tonic for medicinal purposes, may become the latest major brand to enter the marijuana market, after Bloomberg reports that the Atlanta-based company has been monitoring the cannabis industry for potential partnerships.
In particular, the company is said to be looking at drinks infused with CBD - the non-psychoactive cannabis compound that treats everything from pain and inflammation to epilepsy, but doesn't get you stoned.
Growth - CBD - Ingredient - Wellness - Beverages
"We are closely watching the growth of non-psychoactive CBD as an ingredient in functional wellness beverages around the world," said Coca-Cola spokesman Kent Landers. "The space is evolving quickly. No decisions have been made at this time."
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