Elon Musk Is Broken, and We Have Broken Him

WIRED | 8/18/2018 | Alex Davies
shuadah (Posted by) Level 3
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Of all the striking things about the interview with Elon Musk The New York Times published Thursday night—the tears, the lack of regrets over certain tweets, the fact that rapper Azealia Banks may somehow be part of Tesla’s financial future—was Musk’s claim that he’d be ready to abandon his role as Tesla CEO and chairman.

“If you have anyone who can do a better job, please let me know. They can have the job,” he told the paper. “Is there someone who can do the job better? They can have the reins right now.”

Surface - Implication—nobody - Nonsense - Lots - People

On the surface, the implication—nobody else can do this—is nonsense. Lots of people could run Tesla. Starting with the hundreds of capable executives at the world’s automakers, most of which are larger, more efficient, and more profitable than Tesla. Go a bit deeper though, and you find the truth of the sentiment. Sure, someone might be a better CEO. But there’s no replacing Elon Musk. Because the man is not just a CEO. To many, the man is a legend.

Start with the tale of Tesla. When the company launched in 2003, car salesmen were stocking up on the 12-mpg Hummer H2. The most popular battery-powered vehicles were golf carts. The American auto industry is famously brutal to newcomers, and the idea of one succeeding with electric vehicles racked up the lolz. For years, skeptics waited to bury Tesla alongside Tucker, DeLorean, Fisker. Musk defied them. He made electric cars capable (and sort of self-driving). He made them easy to charge (on an infrastructure he built). But most importantly, he made them desirable. Owning a Tesla became a status symbol; about 400,000 people are on a waiting list to own the Model 3. The entire venture proved you didn’t have to be GM or Ford or Chrysler to make...
(Excerpt) Read more at: WIRED
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