Facebook takes heat from HUD over allegedly discriminatory housing ads

CNET | 8/17/2018 | Marrian Zhou
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The Department of Housing and Urban Development says Facebook allows discriminatory housing ads to run on its platform.

Facebook is getting in trouble again for housing ads that a US agency says are discriminatory.

Department - Housing - Urban - Development - Friday

The Department of Housing and Urban Development said Friday that it's filed a formal complaint against Facebook for violating the Fair Housing Act because the social network lets landlords and home sellers engage in housing discrimination.

Facebook allows advertisers to decide who gets their housing-related ads based on the users' race, color, religion, sex, familial status, national origin, disability and ZIP code, according to a HUD press release. This conduct helps advertisers limit housing options for certain people as part of "targeted advertising," which is discriminatory.

Issue - Facebook - A - ProPublica - Investigation

This is an ongoing issue with Facebook. A ProPublica investigation on the tech giant's advertising platform in 2016 showed that people could target housing advertisements to and away from specific races and ethnicities. Facebook said it'd try to fix it.

A year later, ProPublica found that the social network was still letting such housing ads get through. The groups excluded from seeing...
(Excerpt) Read more at: CNET
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