Study of 800 million tweets finds daily cycles in our thinking

Mail Online | 6/20/2018 | Victoria Allen;Tim Collins For Mailonline
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It may not feel like it before a morning coffee, but people are most go-getting before 9am.

Rush hour is the time when we think most about work, power, money and achievement, a study has found.

Dinner - Sex - Relationships - Hours - Life

After dinner, we are more likely to be preoccupied with sex and relationships, and the early hours are when we think about life's problems.

That's according to a study of 800 million tweets by people shows how our priorities shift during the day.

Study - Day - People - Night - Number

The study suggests that despite the working day being done, people are more angry at night, which may explain the number of Twitter outbursts after a few glasses of wine and close to bedtime.

Researchers also spotted a difference in tweeting styles over the course of the week, with users of the site in the best mood on a Sunday morning.

Scientists - University - Bristol - Intelligence - AI

Scientists at the University of Bristol studied our thinking using Artificial Intelligence (AI) to analyse anonymised content posted to Twitter in the UK.

They sampled messages every hour over the course of four years, across 54 of the UK's largest cities, to see if they could spot trends in the collective thinking of users.

Type - Language - Experts - Evidence - Modes

By studying the type of language used, experts found evidence of different emotional and cognitive modes powering Twitter users' thoughts.

Tracking the use of specific words, which are associated with 73 indicators used to help interpret information about a person's thinking style, revealed the shift in the mood of users.

Paper - Authors - Study - Population - Mood

Writing in the paper, the authors of the study said: 'The population wake up in the best mood on Sunday with high positive emotions and low negative emotions, anger, and sadness, expressed after 6am.

'In the couple of hours that follows, the working days are instead associated with relatively low mood characterized by low positive emotions and increased sadness.'


Although 73 different psychometric quantities were tracked,...
(Excerpt) Read more at: Mail Online
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