TheSkimm closes its $12M Series C with big names Shonda Rhimes and Tyra Banks on board

TechCrunch | 5/21/2018 | Sarah Perez
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In March, the female-led media company and newsletter provider TheSkimm reported it was raising a $12 million Series C from Google Ventures and Spanx founder Sara Blakely, along with several existing investors. Today, the company is confirming its Series C round has closed with a number of new, mostly female investors joining – including big names like Shonda Rhimes and Tyra Banks.

Variety was the first to report the news of the new investors.

Series - C - Investors - TV - Journalist

The Series C’s additional investors include former TV journalist Willow Bay, now dean at the USC Anneberg School for Communication and Journalism; Jesse Draper of Halogen Ventures; Shonda Rhimes; CEO of GingerBread Capital, Linnea Roberts; CEO of GingerBread Capital, Hope Taitz; as well as the Goldman Sachs Group, Inc.; and Michael Karsch of Juice Press.

Earlier Series C investors included GV (formerly Google Ventures); Spanx founder Sara Blakely; plus former lead investors 21st Century Fox, RRE Ventures and Homebrew Ventures.

TheSkimm - Life - Email - Newsletter - TV

TheSkimm began its life as an email newsletter, founded by former TV news producers Carly Zakin and Danielle Weisberg. The newsletter targets millennial women who want an easy way to keep up with the key news of the today. What makes the product so appealing is how it’s written in a conversational tone, making it accessible to a wide audience who often finds reading the news a dreary but necessary chore. Mixed in with its highlights from key U.S., political, and international news, are samplings of stories from pop culture and the entertainment industry, which gives the newsletter a bit of a palate cleanser – something that’s much appreciated these days.

The company has also expanded to other products since its launch, including a $2.99 per month subscription-based app for keeping up with upcoming news and televised events, a podcast, as well as original videos for YouTube and Facebook Watch via...
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