CBS Strikes Deal With Nina Tassler and Denise Di Novi’s PatMa Productions

Variety | 7/17/2019 | Brian Steinberg
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CBS is back in business with its former entertainment chief, Nina Tassler.

CBS said it acquired an ownership stake in PatMa Productions, an independent producer that is led by Tassler, and film and television producer Denise Di Novi and is devoted to amplifying diverse voices. Under terms of the agreement, CBS’ various media outlets will get a first look at new PatMa programming being developed for broadcast and premium markets. What’s more, CBS Studios will co-finance and co-produce projects set up at the CBS broadcast network, Showtime or streaming-video outlet CBS All Access – and serve as their worldwide distributor.

Tassler - Ranks - CBS - Company - Chairman

Tassler rose through the ranks after joining CBS in 1997, leaving the company as its chairman of entertainment in 2015. During her tenure, she had a hand in overseeing such landmark franchises as “The Good Wife,” “The Big Bang Theory” and “How I Met Your Mother.” She previously headed drama development for Warner Brothers Television, where she helped develop “ER.” Di Novi is known for producing films with director Tim Burton as well as movies based on books by author Nicholas Sparks. She has directed the feature film “Unforgettable” from Warner Bros. starring Rosario Dawson and Katherine Heigl, as well as episodes of “Sneaky Pete,” “Outlander” and “Ray Donovan.” Di Novi was executive producer of the CBS series “The District.”

PatMa will continue to operate as an independent production company with the ability to sell to all buyers across broadcast,...
(Excerpt) Read more at: Variety
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